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Ultimate Music Jukebox Sizzles Volume Sales Impression Products, Inc. and CHINAnUSA.com Expand Marketing & Trading Logistics Alliance
Fremont, California, July 11, 2001 - CHINAnUSA.com, the leader
in providing complete trading solutions for businesses to efficiently
and cost-effectively trade within the US-China marketplace, and
Impression Products Inc., a mid-sized Silicon-based computer
peripherals manufacturer, today celebrated the success of their joint
efforts in co-marketing The MAX MP3/CD player in the US.
CHINAnUSA.com’s multi-faceted marketing campaigns and trading
logistics services have ensured the number of anticipated sales
forecast in the first quarter.
According to the collaboration, CHINAnUSA.com brings its expertise in
structuring customized marketing and trading logistic solutions to
co-promote the MAX MP3/CD Player in the US.
“CHINAnUSA.com’s multiple campaigns enable us to expand our market
reach. Together, we launch creative and synchronized activities that
have deepened the product awareness and recognition among targeted
users. Co-marketing the product with various “online storefronts”
such as Yahoo and eBay and with electronic-related distributors
throughout the North America region is another sharp strategy to
cover B2B and B2C markets, which in turn, yields further volume sales
for us!” according to Jay Ni, Executive VP of Sales and Marketing from
Impression Products Incorporated.
“In addition, we really appreciate that CHINAnUSA.com was able to pave a smooth road
for importing this product from China. I don’t imagine we would have made sales
without having our MAX MP3/CD Player brought to the market in time to catch the
market trend. This wouldn’t be possible if we had not had a professional helper
in import-export logistics like CHINAnUSA.com,” said Jay Ni.
Quickly fulfilling complex importing logistics for importing electronics from China
is another pivotal factor in this successful cooperation. While MP3 players are
penetrating the consumer electronics market, the MAX MP3/CD Player will become the
next best alternative for consumers seeking product value and function. With an
intriguing product like the MAX MP3/CD Player, costs less than $100, volume sales
is a matter of making the product available in as many points of purchase and at
the right time.
Within merely three months since the inception of the alliance between the
Impression Products, Inc. and CHINAnUSA.com to promote the MAX MP3/CD Player, sales
volume has soared. Both counterparts continue marching forward, launching the
second phase of their strategic plans in preparation to roll out another wave in the
electronic marketplace.
About Impression Products, Inc.
The
Fremont based Impression Products Incorporated was
founded in 1989. Performance, reliability, and value
not only represent Impression products but also reflect
customers' view in the company. Since its inception,
the company is committed to providing good quality
products and service. Impression's primary monitors
VX Series are recognized as the top product line in
the market. Other products including motherboards,
fax modem, keyboard, and mice continue to be the most
popular brand in the PC market. For more information
about Impression Products, Inc., please visit www.impression-brand.com.
About CHINAnUSA.com
CHINAnUSA.com, the leader in
facilitating an “evolving” international trade community with integrated online
and offline solutions, was founded in June 1999 under AskE Media, Inc.
Headquartered in Fremont, California, the heart of Silicon Valley, and with
branch offices in Shanghai and Suzhou, China, the company mission focuses on
"Connecting the supply and demand between China and USA." The company’s a
complete suite of cross-border trade solutions—Marketing Solution, E-Commerce
Solution, Trading Solution, and Biz-Travel Solution—are tailor-made for
businesses to drive revenue with maximum efficiency and lower costs. In
addition, CHINAnUSA.com commits to bringing buyers and sellers together,
domestically and internationally, to achieve significant reductions in the
burdens and costs associated with the complexities in international trade.
For more information on CHINAnUSA.com and its products and services, please
visit www.CHINAnUSA.com.
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